Before my long break from advertising, copywriters were obliged to join every step of the production process, even the parts where there isn't any copywriting involved. You had to attend pre-production meetings, shoots and post-production as well.
Now I'm confused. I went to the color-grading of a TV commercial we're doing and my colleague expressed her surprise because I didn't have to. I just said: "Libreng lunch din yun."
Although mas maganda nga na I have lesser on my hands, it feels weird. Maybe it's the capricornous in me. Gotta workity work!
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